I wanted to share with you some recent updates on the CIPHI recruitment campaign.
Phase one of the national recruitment campaign recently wrapped up, with phase two launching on September 16, 2024. This phase will again target current and recently graduated post-secondary students with a background in science. The campaign’s goal is to raise awareness of Environmental Public Health (EPH) as an exciting and rewarding career path and to encourage further exploration of this field.
Phase two will continue our various digital and social media ads (Instagram, TikTok) with new images. We have also purchased transit ads and billboards near accredited schools across Canada and will run an ad on Spotify. Below are the locations of the out-of-home advertisements if you are in the area and want to check them out:
- Vancouver – Patterson SkyTrain Station (Sep 23-Oct 20, 2024)
- Edmonton – Coliseum Station, Central Station, Bay/Enterprise Square (Sept 16 to Oct 11, 2024)
- Toronto – Wellesley Subway Station (Sept 16 to Oct 11, 2024)
- Montreal – 1253 McGill College – Digital LED Wall and Rue McGill 5m N/O Rue St-Maurice WS F/S (Villemarie) (Sept 16 to Nov 3, 2024)
- Cape Breton – 6 King posters on transit services and Grand Lake Rd 100m E/O MacGuire Dr SS F/E (Sept 16 to Oct 3, 2024)
Finally, we encourage members to share these materials that can be found under promotional materials folder on the CIPHI website Association Documents – ciphi. If you have connections with your human resources department or are interested in partnering on recruitment efforts, please reach out. Images are available on the CIPHI website, or you can contact advocacy@ciphi.ca.